
SMS alerts — opt-in & consent
MachineGuardian, operated by NorthStar Industries. Program: MachineGuardian Equipment Alerts. Message type: transactional / informational service alerts only — no marketing.
What this program is
MachineGuardian sends authenticated customer staff (typically maintenance, reliability, and operations personnel at industrial plants) a text-message alert when a piece of their ownmonitored rotating equipment — pumps, blowers, motors, gearboxes — crosses a condition threshold they configured (e.g. a critical bearing-vibration alarm). These are transactional service alerts. We do not send marketing, promotional, or third-party content over this channel.
- Program name: MachineGuardian Equipment Alerts
- Operator: NorthStar Industries
- Message frequency: varies with equipment condition; typically up to one message per day per critical alert
- Cost: message and data rates may apply
- Opt-out: reply
STOPto any message, or un-check the consent box in the app - Help: reply
HELPto any message, or email [email protected]
Who opts in & how the consent flow works
MachineGuardian is a B2B service. Only authenticated MachineGuardian users — maintenance and reliability staff at customer organizations — can opt in to SMS alerts. There is no public sign-up form for SMS, no keyword opt-in, and no third-party opt-in source. Because the opt-in screen lives inside the authenticated application, we reproduce the entire consent screen below so reviewers and prospective users can read every required disclosure on this public page.
- An authorized user signs in at https://www.machineguardian.io.
- They open Notifications → SMS alerts from the navigation.
- They enter their own mobile number in E.164 format (e.g.
+12025551234). - They check an explicit, un-checked-by-default consent box containing the verbatim language shown below. No SMS is ever sent until that box is checked.
- They subscribe to one or more specific pieces of equipment and choose a minimum severity threshold (e.g. alarm, critical).
- An alert fires only when that equipment crosses the chosen threshold. A built-in dedup window prevents repeats of the same event kind.
The consent screen (verbatim reproduction)
Below is a faithful, non-functional reproduction of the consent form an authenticated user sees inside the application at /admin/notifications. The text, layout, and checkbox state shown here are exactly what a user must agree to before any SMS is sent.
SMS alerts — phone number & consent
Use E.164 format (e.g. +12025551234). You must check the box above to consent before alerts are sent. You can withdraw consent any time by un-checking this box or replying STOP to any message.
The reproduction above is read-only on this public page. The interactive version that actually opts a user in lives inside the authenticated application.
Sample message
Every alert is branded with [MachineGuardian], identifies the affected equipment, describes the threshold crossing, links the operator to the live dashboard, and includes the STOP / HELP keywords required by carrier policy.
STOP, HELP, and other supported keywords
- STOP, STOPALL, UNSUBSCRIBE, CANCEL, END, QUIT — immediately stops all further messages and replies with a confirmation: “You have been unsubscribed from MachineGuardian Equipment Alerts and will receive no further messages. Reply START to resubscribe.”
- HELP, INFO — replies with: “MachineGuardian Equipment Alerts: transactional equipment-condition alerts. Msg & data rates may apply. Reply STOP to unsubscribe. Support: [email protected].”
- START, UNSTOP — resumes messages for a user who previously sent STOP, provided they still hold an active consent in the application.
Privacy & data handling
Consent is collected solely for this program. Mobile numbers and SMS opt-in data are never sold, rented, traded, or otherwise shared with third parties or affiliates for marketing or promotional purposes. The only third-party processor that ever touches a phone number is the SMS gateway provider (Twilio), which delivers the message itself; the message body never contains sensitive information beyond the equipment identifier and the threshold-crossing details. Full details are in our Privacy Policy and Terms of Service (§4: SMS messaging program & opt-in).
Contact
Questions about this program, including verification requests from messaging-aggregator or carrier reviewers, may be directed to [email protected].